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2 3 A C D F H I J M N P T W X

  • What is the minimum deposit?
    The minimum deposit by credit card, Paxum and PayPal is $100. ...
  • What is the management fee?
    Please note as of July 7th, 2011, there is a 3% management fee for payments made by Credit Cards. For Credit Card payment, you can ...
  • What is CPC?
    Abbreviation for cost-per-click. Advertising pricing model for which you are only charged for each click on your advertisement. ...
  • What is the minimum rate?
    The minimum cost will depend on the countries in which you have chosen and the popularity of the keywords in your ad group. Rates are in ...
  • What is a Campaign?
    The process of planning, creating, buying and tracking an advertising effort. It is the largest ad unit containing adgroups, targeting and creatives. Campaign controls include: ...
  • What is Campaign Budget?
    The campaign budget is used to control the overall spend of a campaign. Mostly used if you have a total budget for a campaign or ...
  • What is Daily Budget?
    Daily Budget is used to control your daily spend. It is required that all campaigns have a daily budget. ...
  • What is an Ad Group?
    An ad Group is a unit within an ad campaign that contains Targeting and Creatives . Targeting options are: Keywords, Category or RON (run-of-network). An ...
  • What file types, media formats and max file sizes are available for Creatives?
    Currently we support file types .jpg  .gif .png  and .swf in standard IAB media formats: 728 x 90  (Leaderboard) 468 x 60  (Full Banner) 300 x 250 ...
  • What are Negative Keywords ?
    Negative keywords prevent you from matching on content that contains your negative keyword. Negative keywords are important for keeping your ad groups targeted. You enter ...
  • What is keyword ranking?
    Keyword ranking shows where your keyword bid in relation to other advertisers bidding on the same keyword. A ranking of 1 means you are the ...
  • Where can I add Text Ads to my campaign?
    Text ads are added to an ad group within a campaign.  To upload text ads, please follow these steps: Login to your account. Click on Manage ...
  • Why do I see a large discrepancy between Google Analytics and AdXpansion reports?
    We do not know why there are sometimes large discrepancies between AdXpansion traffic reports and Google Analytics. We've done our own controlled tests using AdXpansion, a ...
  • What is CPM?
    Abbreviation for cost-per-mille. Advertising pricing model for which you are only charged for every 1000 impressions. ...
  • What is the difference between RON and Keyword Targeted Campaigns?
    AdXpansion has posted a series of short training videos walking you through the creation of your first CPC, CPM and iFrame/Popunder ad campaigns. Early ...
  • Why was my keyword ignored or blocked? (Blacklisted Keywords)
    When adding keywords to your campaign you can add any keyword or combination keywords that fit with your campaign. This allows you to target the advertising ...
  • What is Smart CPC?
    Smart CPC: Cost per click, the maximum CPC you are willing to pay. The auction will automatically adjust the bid price.  ...
  • What is Smart CPM?
    Smart CPM: Maximum CPM you are willing to pay. The auction will automatically adjust the bid price.  ...
  • What is the minimum payout for publishers?
    The minimum payout issued is $50 via Cheque, Paxum and Paypal. Wire transfers are minimum $250. ...
  • When do I get paid?
    Payments are issued twice a month on net 5 terms. Earnings from the 1st thru 15th of the month are paid by the 20th. Earnings from 16th ...
  • Why do I see AdXpansion promotional banners on my site?
      It is possible that we do not have advertisers targeting the country that you are located in. When no ads are available, we will display ...
  • What are Click Quality Adjustments?
    The Click Quality Adjustments are funds removed from publishers and given back to advertisers as a result of our internal and third-party click fraud detection ...
  • What new features are in Optimization Tool V2.0 ?
    The Optimization Tool Version 2.0 Optimizing by ad type and size just got easier   We are proud to announce the release of our improved traffic filtering Optimization ...