AdXpansion FAQ News

Price changes during March 2012.

Over the course of the next month, AdXpansion will phase out the lower minimum pricing for RON campaigns. As well, there will be some changes to the minimum CPC and CPM bid pricing for some countries. 

As of March 6th, 2012, all RON ad groups will have the same minimum bid as Keyword targeted ad groups. Any existing ad groups running on this date that have bids that are below our new minimums will continue to receive traffic and will be charged the cpc or cpm entered in their ad group.

On March 19th, 2012, there will be certain adjustments to the minimum bids per country. You will be notified of the revised pricing in detail during the week of March 12th, 2012.

As of April 2nd, 2012, AdXpansion will only deliver traffic to ad groups that have bids at or above our new minimum bids by country.  

We advise that you optimize your existing campaigns to minimize any impact these price changes may have to your advertising goals. Our account managers are always available to assist you in this manner.

We appreciate your business during this transition period. If you have any questions or comments, please contact your account manager.

The AdXpansion Team. 

Last update: 2012-07-11 09:33
Author: Ida Perciballi

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