Advertiser

ID #1050

Can AdXpansion provide traffic source details within my destination URL?


Source parameters can be added to the destination URL string, so we can pass along information about the traffic sources.

The available parameters are:

{zone}
Zone ID where the ad is displayed

{keyword}
Keyword that triggered the ad display

{country}
2-char country code

{date}
Date of the traffic received.

{campaignID}
ID of the campaign

{creativeID}
ID of the creative

{adgroupID}
ID of the ad group

{connectiontype}
Connection type

{carrier}
Mobile carrier name

{transactionID} ** Only Server to Server conversion tracking**
Transaction ID that identifies the impression 

We suggest that you add a label before the parameter for identification purposes.
In our example we used "zoneid=" & "keyword=" & "country="

Here is what your link should look like:


http://www.yourdomain.com?aid=1234&zoneid={zone}&keyword={keyword}&country={country}

*The source parameter will be replaced with actual data about the traffic source in your logs files or tracking system, which can be analyzed for optimization purposes. 
This can be used within iFrames as well. 

Tags: dynamic, parameter, source, tag, token, traffic

Related entries:

Last update: 2016-02-22 12:26
Author: ADX Admin
Revision: 1.6

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